Your First $1,000 in Paid Ads on Meta & Google

Run your first $1,000 in ads the 2022 way and the platforms will happily burn it. The 2026 playbook is a different game — and this course runs it end to end on a real test budget.

Meta's Andromeda and Google's AI Max flipped the rules: the algorithm does the targeting now, and the old moves — narrow audiences, one perfect ad, tracking you bolt on later — actively work against you. Run them and your budget teaches you nothing except how fast a thousand dollars disappears.

This course teaches the 2026 playbook around an actual $1,000 test, split $500 on Meta and $500 on Google. You run a four-question pre-flight that tells you whether to spend at all, install tracking both platforms can actually read, launch broad campaigns the way the new algorithms want, then read the data without panicking through the learning phase and make a defensible call on where the next thousand goes. Nine lessons, concept and step-by-step, no media-buyer background assumed.

Who it's for

Service providers and consultants: running their first real paid test and want it to teach them something, not just spend.

Agency principals and freelancers: managing a small client budget who need a repeatable, defensible method instead of guesswork.

SaaS and ecommerce founders: ready to put $1,000 behind acquisition and want to read the result honestly before scaling.